Becoming A Digital Business: A Step-By-Step Guide
Digital is more than just…having a shiny website and a mobile app that delivers a great customer experience.
What is ‘digital business’?
With more than 7 billion people and businesses and at least 30 billion devices connecting to the Internet by 2020 as Gartner predicts, we’re rapidly moving into the era of the Internet of Everything. We’re seeing an unprecedented convergence of people, business and devices that has caused a total industry disruption across virtually every single field. Instead of being afraid of an impending robot apocalypse or worrying that the CIA is using our webcams to spy on us, we need to view this as an age of great possibility for business.
We need to get on board with digital. The time has come to for businesses to adapt or die.