There’s only one network on earth, and that’s the Internet
Speed, reliability, accessibility and immediacy. Today’s network users doesn’t ask for much, except these four things!
It’s no surprise that the demand for a consistently gratifying internet experience is becoming increasingly stressful on a service provider’s network, as the number of devices we use to connect to the internet (both at home and at work) keep multiplying, with no sign of slowing down.
It’s the users that slow this network down
As we rush headlong into the Internet of Things by connecting more and more of our devices (toasters, fridges, printers, televisions etc.) to the internet, this has a massive impact on your network quality.
With so many devices and users competing for capacity and service on the network, resources come under massive strain. That’s when videos start buffering, file transfers lag, VoIP calls go bad and the network quality is simply poor.
When telecoms service providers are afflicted with poor network quality, this disease can be terminal. Competition is fierce, and consumers can jump ship at any time in favour of another provider. Zero subscribers mean zero revenue, so poor network quality must be avoided at all costs!
How can my network manage high usage?
Whether you’re a small, medium or large enterprise, the user need is the same. Everyone dreams of a fast network experience. Emails must be received immediately after they’re fired off, video chat apps shouldn’t hang and uploads/downloads must be effortless.
With such high expectations, is it possible for telecoms providers to give their subscribers the network of their dreams? At Cornastone, we have no doubt that it’s possible, it simply requires intelligent network optimisation.
What is an intelligent network?
To help service providers balance the need to deliver high-quality network services within increasingly-tight budget realities, networks need to be optimised.
By leveraging rich real-time and historical context (like user identity, device characteristics, application, congestion awareness and network topology) an intelligent network is able to give each user the experience they require with a variety of smart techniques to actively optimise network traffic.
Creating intelligent networks
We’re confident that we can solve even the most complex problems that leading telecommunications companies face to make it possible for service providers to bring their customer’s dream network experience to life by maximising their network capability. To do this, we offer Sandvine’s TCP Accelerator which has the following benefits:
- Increased Network Performance – Provides a higher ratio of goodput to throughput, better resource utilization, includes reduced retransmissions and supports legacy infrastructure.
- Improved Subscriber QOE (Quality Of Experience) – Exceedingly faster data transmission and increased application performance lead to consistent subscriber quality of experience.
- Increased Revenue Opportunities – Subscribers use more data when enjoying faster, more reliable connections, more data usage, more profit.
- Rapid ROI – When more subscribers enjoy faster speed they tend to consume data this also means they will purchase more much quicker, which means faster ROI.
A few things happen when we include Sandvine onto your existing infrastructure:
- The quality of your customer’s experience on your network goes up while the cost of operating your network goes down
- When your customers have faster speed, they consume more data, which pushes their purchase rate up, which means faster return on investment
- Network security levels go up and you’re better able to understand your customer’s online behaviour and generate more value for them through new offers.
Who can benefit from creating intelligent networks?
This intelligent network solution is completely scalable in design, but focuses specifically on addressing the pain points of telecommunication providers who have a large infrastructure footprint and a significant subscriber base. Sandvine works in any type of network with any combination of fixed and mobile, wired and wireless access technologies (for example: Cable/DOCSIS, DSL/Fibre, 3G, 4G (LTE), Satellite and WiMAX).
What gives this solution the edge for network optimisation?
- Zero unnecessary downtime: transparency in the network tool means that whenever maintenance is required, it can be placed into forward mode without terminating any connection
- Connections resume seamlessly: if a connection times out, transparency in the tool allows for the connection to be picked up again with no interruption
- Sequence numbers are untouched: even after a TCP handshake the connection state in the client and server remains the same
- Traffic remains undisrupted: even if an acceleration is halted and the stores and forward buffers are cleared, the intelligent software can be stopped in minutes
- More flexibility than using proxies: endpoints can still negotiate their use even if new TCP options or features are introduced, unlike terminating proxies which would simply kill the connection.